Filmmakingstuff: Three Tips For Digital VOD distribution

The other day, I found myself in a huge Facebook debate about the importance of building your own audience. Despite the fact that the entire world of movie distribution is shifting away from a physical product and people are now watching movies on their small devices – there are still some fuddy-duddies who believe that audience building is best left for the experts. This is silly talk. You’re a serious independent filmmaker. You will stop at nothing until your vision is realized and you movie is made. So why would you go the distance without creating any sort of plan for reaching your audience? *”I just want to focus on making movies and let someone else market them.”* …